Radio

We have nearly 20 years of experience within the radio industry and no one else comes close to our experience of advertising campaign measurement, audience tracking and music testing.

We’ve conducted over 1,000 radio research projects over the last 10 years for some of the largest UK and international radio organisations.

We’ve also evaluated in excess of 800 radio spot and sponsorship campaigns and conducted over 500,000 interviews. All stages of a project can be undertaken in-house and our online panel, Panelbase has over 270,000 registered adult members and has over 800 profiling fields including radio listeners.

Delivered by our specialist division:

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“Public Knowledge were commissioned to carry out our cancer awareness survey with front line health and social care staff. They managed to achieve a useful number of responses within a very tight time scale and despite some significant contact issues arising. They were at all times flexible, professional and easy to contact and willing to change plans at short notice.”

Consultant in Public Health | NHS County Durham