We have extensive experience of working with brands across a variety of research projects including brand tracking, ad and campaign effectiveness, segmentation, product testing and new product development. We take a bespoke approach to each project and ensure our research is designed to best fit the individual client’s objectives and audience. Our brand experience includes work with Brittany Ferries, Primula, Clas Ohlson, Antler, and Church & Dwight.
Delivered by our specialist division:
Explore What We Do
- Services
- Methods
- Sectors
- Brand Identity Development
- Content Testing
- Customer Satisfaction
- Brand Tracking
- Ad & Campaign Effectiveness
- Concept & Creative Testing
- New Product Development
- Shopping Behaviour
- Usage And Attitude (U&A)
- Audience & Market Segmentation
- Street Interviews
- Recruitment For Market Research
- Scripting & Hosting
- Survey Overlay Tool
- Website & App Evaluation
- In-Depth Ethnographic Research
- Neuroscience
- Facial Coding
- Online Communities
- Online Sample
- Accompanied Shopping
- Benchmarking
- Video Annotation
- Online Qualitative Research
- Telephone Interviews (CATI)
- Postal Interviews
- Statistical Analysis
- Eye Tracking
- Vox Pops
- Hall Tests
- iHUT
- Engagement Meter & Analyser
- Hotspots
- Quick Poll Tool
“Public Knowledge delivered a professional, friendly and responsive service throughout the duration of the project. From the initial recommendations of research methodology to fit my client’s budget, to providing feedback on questions and presenting findings, they were a pleasure to work with. My tight deadlines were met without any problems and reports provided were easy to understand and provided a great insight from which to make decisions. I’ll definitely work with Public Knowledge on future research projects.”
Director | DTW