Research methods: Video Annotation

Our video annotation tool enables viewers to comment on and discuss specific moments in video.

Comments are time-stamped therefore allowing viewers to create contextual conversations as they would on social media. Comment activity is displayed visually in graph form over a timeline so you can instantly see the points of interest. This tool is extremely useful for testing new video content.

Click the image below to view our video annotation tool.

Want to know more? Submit an enquiry using the form or call us on 01434 611160 and a member of the team will be in touch.

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“We worked with Dipsticks Research in early 2017 as we needed to initiate a brand tracker research project. I found Judith and her team a pleasure to work with. They were efficient and professional, and provided a cost-effective solution. Dipsticks Research quickly understood our business needs and how to get the research data we were seeking. The resulting output was very detailed and has been of real value to our business and the market insights they have sourced are now being used to support our decision making in a number of areas. We are keen to use Dipsticks again and hope to run the brand tracker with them on an annual basis.”

Head of Brand Marketing | Antler