Signing in to free VOD services

15 September 2017

Most free VOD services now ask users to create an account before they can access any content from the various TV providers. With the way in which both technology and our consumption of content are moving forward, use of platforms like these will only become more prevalent in the future, and we wanted to explore if signing in is something respondents are open to because of the perceived benefits or if they resent being forced to do so.