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Judith Welford

Research Director

Judith has been involved in academic and commercial research for almost 10 years. During that time, she has worked with a broad cross-section of clients including media agencies, media owners, consumer brands, public and third sector organisations. Judith’s experience is built upon a solid base of research theory, developed through an MA in Research Methods and a research-led PhD at Durham University.

She joined DRG in 2010 as a Research Executive and in 2015 was promoted to Head of Brand and Communications Research. In 2019, Judith was promoted to Research Director. While Judith enjoys working with clients to understand their needs and develop creative solutions to answer their research questions, what she loves most is getting her head stuck into the data to provide real actionable insights.